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November  21, 2008
   
 
How VIDEO TESTIMONIALS can increase YOUR business
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Steve Edwards of Direct Response Advertising says -

"IncreaseSalesWithVideo.com’s customer testimonial videos are the best-of-breed. Their videos have huge marketing power because of their candid authenticity."

What makes testimonials powerful sales tools? Their candid authenticity.”

Customer endorsements are among the most powerful sales tools a marketer can use. Presenting them in video format makes them significantly more potent than in print. And when you put video testimonials on your website, the impact is both powerfully convincing and instantaneously rewarding to watch.

People want to know what others think.

People are naturally curious about what others think, especially when they’re considering a purchase. Would-be customers put great stock in what existing customers have to say. It’s easy to understand why: existing customers telling of their experience with a product or service reassures the would-be customer. Customers giving testimony have no vested interest in whether anyone else buys or not so their credibility is extremely high.

Real people.

IncreaseSalesWithVideo.com’s customer testimonial videos are the best-of-breed. Their videos have huge marketing power because of their candid authenticity. Their videos feature real people expressing their real thoughts in real language. There’s no ‘Hollywood’ artifice, no paid actors, no glamorizing — just the real facts delivered by real people.

One of my clients – a multi-million dollar manufacturer - says, ‘We have online testimonial videos but nothing as well put together as IncreaseSalesWithVideo.com’s videos.’  IncreaseSalesWithVideo.com has the testimonial video process down to a science. They locate and interview appropriate customers, prep them, go on site to video them, and pull together tight videos that are absolutely irresistible.”

— Steve Edwards, President, Direct Response Advertising

 

 
 
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“Our video went online and the phone started ringing. It has paid for itself 100 times." MORE >
.— Gary Matthews, President, AirboatUSA.com

“What makes testimonials powerful sales tools? Their candid authenticity.” MORE >
— Steve Edwards, President, Direct Response Advertising

Web design expert says…
“ONLINE VIDEO GETS YOUR SALES STORY ACROSS CLEARLY & QUICKLY”
MORE >
—Leslie Noyes, LMNCreate Co.

 
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